Understanding the e-commerce landscape and the importance of online stores.
Introduction to the Shopify platform and its features.
Differentiating between Shopify plans: Basic, Shopify, and Advanced.
Creating a Shopify account and choosing a domain name.
Setting up payment gateways and configuring shipping options.
Navigating the Shopify dashboard and backend.
Exploring the Shopify theme store and selecting a theme.
Customizing the chosen theme using the Shopify theme editor.
Implementing branding, colors, fonts, and layout customization.
Adding products to your store: descriptions, images, pricing, and variants.
Organizing products into collections and categories.
Managing inventory and product availability.
Implementing best practices for product titles, descriptions, and images.
Optimizing product pages for conversions and search engine visibility.
Adding customer reviews and social proof elements.
Designing a user-friendly navigation and site structure.
Setting up a clear and intuitive shopping cart and checkout process.
Implementing trust badges, secure payment symbols, and checkout optimization.
Exploring the Shopify App Store for extensions and integrations.
Installing and configuring apps for marketing, SEO, analytics, and more.
Adding functionalities such as live chat, subscription boxes, and abandoned cart recovery.